Meet Jai + Aditi
As a parent, seeing your child suffer is the most painful thing one can experience. Jai and Aditi saw their friends' children and their own go through agonising pain and suffering because of eczema.
Jai recalls a time when on the drive back after a swimming class their 5-year-old daughter's eczema flared up with a vengeance, and they had to beg a nearby restaurant for some olive oil to relieve her skin.
It was heartbreaking that there was no effective steroid free solution in the market to help those young souls.
So together with his business and life partner, Aditi, a cosmeceutical scientist, they put their R&D lab, Arete Labs, to work to find a breakthrough solution for eczema.
Founder + Origin Story
After more than three years of dedicated research and the careful analysis of countless ingredient synergies, our team's shared vision was realized.
Our patented technology was born from a deep-seated passion for science and a genuine desire to create an efficacious steroid-free solution for eczema warriors.
Australia’s first patented ,steroid-free eczema care range that not only relieves symptoms but also addresses eczema flare-ups
With the launch of Curezma in August 2023, Aditi and Jai’s mission is fuelled by a profound and personal commitment.
For them, this represents more than a product; it is scientifically grounded hope for individuals seeking to reclaim their lives from the grip of eczema.
It is a validated solution born from the empathy of watching a loved one suffer.
For Jai and Aditi, the true heart of their mission lies in the stories from the community. They are deeply moved and motivated by the thousands of eczema warriors who have already found relief and comfort with Curezma.
Seeing this tangible impact - the immeasurable joy of restoring well-being -strengthens their resolve to continue this vital work as they bring hope to millions of eczema warriors & their families waiting to be free from eczema's grip.